How we select Hybrid Intelligence use cases
We assess use cases where Hybrid Intelligence creates real impact by keeping humans in the loop where it matters most.
Each case i evaluated across five core dimensions and grouped by the type of case it represents.
Types of use cases
Full-scale
Large, iconic examples from practice.
Contributed
Cases identified through research, interview or field mapping.
Partner projects
Direct collaborations, workshops, and implementations.
1. Interface
How the AI system and interface keep human judgement in the workflow.
2. Co-design
How end-users help shape the system and its workflow.
3. Mindset
How users apply AI deliberately and not just reactively.
4. Organization
How the organization builds Hybrid Intelligence capability.
5. Market Integration
How human judgment is communicated and rewarded in the market.
Hybrid Intelligence Use Cases
Explore uses cases from partnering organizations on their journey to enroll full scale Hybrid Intelligence.
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The MentaBot Case
Partner Use Case
The MentaBot Case
The Mentalizing ChatBot
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Ikea
Iconic Use Case
Ikea
Beyond the Chatbot: IKEA’s Blueprint for Hybrid Intelligence in Retail
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Stitch Fix
Iconic Use Case
Stitch Fix
The Art and Science of Styling: Stitch Fix's Ultimate Test of Hybrid Intelligence
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Verizon
Iconic Use Case
Verizon
115 Million Connections: Verizon's High-Stakes Bet on Hybrid Intelligence in Customer Service
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B&R Industrial Automation
Contributed Use Case
B&R Industrial Automation
The Organizational Conditions for Human-AI Co-Creation
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Exfluency
Contributed Use Case
Exfluency
Hybrid Intelligence in Language and Knowledge Systems: Exfluency
Share your own Hybrid Intelligence use case
We collect examples that show how human expertise, artificial intelligence, and organisational practice can come together to solve real-world challenges.
A strong use case does not need to be perfect or fully developed. We are interested in projects, prototypes, workshops, services, or organisational processes that explore Hybrid Intelligence in practice.
If you have any questions, please contact us at: fbk@mgmt.au.dk.
We are especially intersted in cases that show:
Human expertise enhanced by AI
AI supports human judegement, creativity, decision-making or domain knowledge.
Responsible and trustworhty use
The case addresses transparency, ethics, accountability, fairness, or responsible adoption.
Co-creation between people and technology
Humans actively shape, evaluate, or improve the system – not just use it.
Real-world implementation
The case has been tested, piloted, applied, or used in a concrete context.
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NeuroSpace – Nordic Sugar
Partner Use Case
NeuroSpace – Nordic Sugar
OWLS and the Value of Encoding Tacit Expertise at Scale
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HydraSpecma
Partner Use Case
HydraSpecma
Hybrid Intelligence in Industrial Production: HydraSpecma and the Art of Selecting the Right Problems
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Aalborg University
Contributed Use Case
Aalborg University
Hybrid Intelligence in Education: Designing Human–AI Learning Processes
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Morgan Stanley
Iconic Use Case
Morgan Stanley
Merging Generative AI With Human Financial Judgment
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Walmart
Iconic Use Case
Walmart
Hybrid Intelligence Faces Its Ultimate Proving Ground Among Walmart's Two Million Frontline Workers
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Octopus Energy
Iconic Use Case
Octopus Energy
Octopus Energy’s Strategic Leap into Hybrid Intelligence
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Cadesign form
Partner Use Case
Cadesign form
Hybrid Intelligence in Creative Production
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Innovation Living
Partner Use Case
Innovation Living
Human-Premium Visual Marketing at Innovation Living
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ET Mastering
Contributed Use Case
ET Mastering
Hybrid Intelligence in Sound: ET Mastering and the Art of Human-AI Co-Creation
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Netherlands Organisation for Applied Scientific Research
Contributed Use Case
Netherlands Organisation for Applied Scientific Research
Diabetes & Lifestyle Support Through Human-AI Collaboration
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Terma
Partner Use Case
Terma
Building Organizational Support for AI Transformation
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Legal Desk in the Netherlands
Partner Use Case
Legal Desk in the Netherlands
Building a Hybrid Learning Organization to Combat Knowledge Erosion
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Ringkøbing-Skjern Kommune
Partner Use Case
Ringkøbing-Skjern Kommune
Making Climate Impact as Natural as Economics
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Aarhus Municipality
Partner Use Case
Aarhus Municipality
Democratizing City Futures with Hybrid Intelligence
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Hauge Korn
Partner Use Case
Hauge Korn
Scaling a One-Man Grain Trade with Hybrid Intelligence
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Djurslands Bank
Partner Use Case
Djurslands Bank
HI as a Trust Builder
